Intel and AMD joining forces now confirmed.

Okay, we’ve seen this come up a few times before on the internet and we all thought: “Meh. That wouldn’t happen”. But here it is folks. Intel made the announcement on their newsroom yesterday and hours after the announcement, Wall Street Journal explalins the reasoning behind it.

Intel said they see this as an opportunity to build thinner, lighter and more powerful laptops to give premium experience to enthusiasts.

“Currently, most enthusiast mobile PCs have Intel Core H-series processors plus higher-powered discrete graphics, resulting in systems that average 26mm in height. Compare this to thin and light laptops that are trending down to 16mm or less, with some even as thin as 11 mm. We wanted to find a way to improve this,” Intel said.

The new chips are going to be part of Intel’s 8th generation Core processor family and will combine a Core H-series CPU with second generation high bandwidth memory (HBM2) and custom discrete graphics from AMD.

They are definitely with an eyeing toward enthusiasts who wants triple-A gaming and content creation capable mobile platforms and it’s pretty interesting to see how Nvidia will react to this.

“Our collaboration with Intel expands the installed base for AMD Radeon GPUs and brings to market a differentiated solution for high-performance graphics,” said Scott Herkelman, vice president and general manager, AMD Radeon Technologies Group. “Together we are offering gamers and content creators the opportunity to have a thinner-and-lighter PC capable of delivering discrete performance-tier graphics experiences in AAA games and content creation applications. This new semi-custom GPU puts the performance and capabilities of Radeon graphics into the hands of an expanded set of enthusiasts who want the best visual experience possible.”

At the heart of this new design is EMIB, a small intelligent bridge that allows heterogeneous silicon to quickly pass information in extremely close proximity. EMIB eliminates height impact as well as manufacturing and design complexities, enabling faster, more powerful and more efficient products in smaller sizes. This is the first consumer product that takes advantage of EMIB.

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